Health care requires a balance between preventative and curative services. Achieving these services requires a comprehensive strategy that not only involves a professional health care team, but also includes a holistic and well-managed approach towards achieving therapeutic outcomes for the health and quality of life of a patient. A crucial and often deficient element in curative services is an adequate supply of appropriate medicines. The need to improve health outcomes and quality of care compete constantly with the need to ensure cost-effective and sustainable health services. The cost of providing these services is increased by the legacy of duplication and fragmentation, a bias towards tertiary services and an inadequately developed peripheral primary health care service, with an inadequately functional referral system.We at KBD Distributors have adopted a strategic position statement towards these issues, which is supported by our own strategic analysis. We are also committed to ensuring availability, accessibility, and rational use of medicines by patients through provision of necessary information and to promote the concept of individual responsibility for health and curative care. OUR MISSIONKBD Distributors is committed to launch, distribute, and make available innovative products and services that meet our patients and clients healthcare needs and improve their quality of life.KBD Distributors is a company with the following attributes: - Offering a challenging and rewarding environment to our employees - Providing high quality pharmaceutical and alternative products and services - Being an ethical responsible company in our business dealings.We aim to use our position in the area of healthcare to make a difference to the lives of patients and the healthcare providers who treat them.We are led by our core values of integrity, respect for the individual and diversity, openness, trust and support for each other in order to achieve sustainable success.